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Jason Liu

GMD

Jason.jpgJason has been working in the market research industry since graduating from the University of Strathclyde with a Master’s degree in International Marketing. He is experienced in extensive types of qualitative studies, including concept and advertisement testing, product testing, U & A study, online communities, etc., with a particular focus on concept and ad testing at Firefly.


Jason has rich experience working in home appliances & household products, food & beverage, auto, personal care, skin beauty, and even tobacco industries.


While working in research industry, Jason has gathered rich experiences of food/snack project and personally has been high involved in the project of this category.

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